Steve pointed this out to me — JJ Abrams on AICN about that pesky pre-Transformers trailer:

Regarding the online stuff you posted: yeah, we’re doing some fun stuff on the web. But, obviously, if the movie doesn’t kick some massive ASS, who gives a rat’s about what’s online? So as you can imagine, we’re focusing mostly on THAT. For what it’s worth, the only site of ours that people have even FOUND is the 1-18-08.com site. The others (like the Ethan Haas sites) have nothing to do with us.

Dear JJ Abrams,

I’m not a big fan of your work, and I’m not sure really what this post means exactly. But that trailer blew my mind. Please don’t let your movie get hyped too much before it comes out so that I don’t get sick of hearing about it.

Sincerely,
Andrew Duncan

Comics