Insane Dr. Pepper Publicity Stunt: If Chinese Democracy Is Released, Everyone Gets To Be A Pepper
Author: AF Duncan
March 28th, 2008
Even if this is fake, it’s amazing:
DR PEPPER WILL GIVE EVERYONE* IN AMERICA A FREE SODA IF AXL ROSE RELEASES NEW GUNS N’ ROSES ALBUM, CHINESE DEMOCRACY, IN 2008
*Guitarists Slash and Buckethead Will Not Be Eligible For Free Soda
PLANO, Texas (March 26, 2008) – Tired of a world in which Americans idolize wannabe singers and musicals about high schoolers pass as rock ‘n roll music, Dr Pepper is encouraging (ok, begging) Axl Rose to finally release his 17-year-in-the-making belabored masterpiece, Chinese Democracy, in 2008.
In an unprecedented show of solidarity with Axl, everyone in America, except estranged GNR guitarists Slash and Buckethead, will receive a free can of Dr Pepper if the album ships some time — anytime! — in 2008. Dr Pepper supports Axl, and fully understands that sometimes you have to make it through the jungle before you get it right.
“It took a little patience to perfect Dr Pepper’s special mix of 23 ingredients, which our fans have come to know and love,” said Jaxie Alt, director of marketing for Dr Pepper. “So we completely understand and empathize with Axl’s quest for perfection – for something more than the average album. We know once it’s released, people will refer to it as “Dr Pepper for the ears” because it will be such a refreshing blend of rich, bold sounds - an instant classic.”
Show your support for Axl and get on the nightrain of encouragement at http://www.chinesedemocracywhen.blogspot.com/ -
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About Dr Pepper
Dr Pepper is a leading brand in the beverage portfolio of Plano, Texas-based Cadbury Schweppes Americas Beverages (CSAB), a subsidiary division of Cadbury Schweppes plc (NYSE: CSG). CSAB is one of the largest producers of soft drinks and premium beverages in the Americas. CSAB’s brand portfolio includes Dr Pepper, 7UP, Snapple, Accelerade, Mott’s Apple Juice and Sauce, RC Cola, A&W Root Beer, Sunkist Soda, Canada Dry, Hawaiian Punch, Schweppes, Diet Rite, Clamato, Mr & Mrs T Mixers, Holland House Mixers, Rose’s, Mistic, Yoo-hoo, Orangina, IBC, Stewart’s, Nantucket Nectars and other well-known consumer brands. For additional information on CSAB and its products, visit http://www.brandspeoplelove.com/.
Yay soda?
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5 Responses to “Insane Dr. Pepper Publicity Stunt: If Chinese Democracy Is Released, Everyone Gets To Be A Pepper”
March 28th, 2008 at 10:55 am
“We know once it’s released, people will refer to it as “Dr Pepper for the ears” because it will be such a refreshing blend of rich, bold sounds - an instant classic.”
WTF?!?! Did they ever listen to the so-called leaked demos? Someone over at Schweppes must really standing a little too close to the soda fumes.
The only thing that will be instantly classic about “Chinese Democracy” is how out-of-touch with today’s musical landscape Axl Rose truly is.
March 28th, 2008 at 11:23 am
I’ll tell you man, I hope “Chinese Democracy” is never ever released. It is so much more amazing and perfect as an unheard, secretive, epic record than the final product ever could be.
March 28th, 2008 at 11:58 am
I agree. Chinese Democracy is also becoming more and more like the last great unfinished record of our time. Really, has there been another magnus opus that never saw the life of day even after almost 10 years of missed deadlines and cancelled tour dates?
March 28th, 2008 at 12:06 pm
The next Boston and Peter Gabriel records…?
March 28th, 2008 at 1:17 pm
There’s no chance of a Boston CD now. Gabriel, at least, doesn’t keep promising the moon just to keep the dogs that hound him about when the CD will be released at bay.
In the past, I would’ve said older groups like The Eagles or the Pixies or maybe newer ones like Rage Against The Machine or Stone Temple Pilots before the lure of easy money off of reunion CDs and subsequent reunion tours became the norm rather than the exception in today’s music scene.
Maybe Husker Du or the Replacements?