Some clever and inventive person or persons is running around switching up elements of advertising posters on the NYC subway. I’m not sure exactly how they’re doing it, but it’s neat-o.

I’ve seen the sort of random ripped collages people have been doing for a while (the posters now are essentially big plastic stickers stacked on top of one another), but nothing with structure and meaning like the ones in the link. I’ll be on the lookout from now on…

Thanks to And I Am Not Lying for the heads up and pics.

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Enjoy it while it lasts, gang. For full coverage of yesterday’s adventure in viral marketing, CBR has a nice report here.

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The CMT version of “Pimp My Ride,” “Trick My Truck” had an Iron Man edition that aired over the weekend. The guy who had his truck tricked didn’t ask for a superhero themed job, but he was well and truly stoked when he walked into the shop and saw the results. We’ve got a clip from the reveal here, and a few screenshots after the jump.

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I ask this in all sincerity, because I don’t honestly have an answer. Actually, the only thing preventing em from endorsing it 110% is the fact that The Other Corey only has a cameo in the thing and not a full-on role. WTF? He can’t be that busy that he couldn’t sign on for a complete movie - had to be insurance companies not wanting to write a policy for his addled ass…

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Aspiring film makers need to get in on this now. Create a commercial for Veidt Enterprises, upload it to Youtube and your creation just might land itself in a major motion picture.

Welcome to the WATCHMEN “Veidt Enterprises Advertising Contest.” Director Zack Snyder is offering you the opportunity to create “Veidt Enterprises” TV commercials that could end up in the feature film WATCHMEN, scheduled to be released in theaters on March 6, 2009. Remember, the movie is set in 1985, so TV commercials should be in full frame 4:3 aspect ratio (so it looks like standard TV, not widescreen) and they should be 15, 30 or 60 seconds in length. Visit http://youtube.com/watchmenmovie/ for more info.

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Expect to be hit with even more Iron Man stuff in the next 2 weeks or so. Summer movie season’s kicking off huge.

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Here you go - a list of videos featuring various celebrities singing or simply reciting the alphabet while on Sesame Street. Happy Friday!

Lena Horne

Richard Pryor

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